The Brand Story
Blue Square: An Arizona Answer to the Pool That Cleans Itself
In the Phoenix area, a backyard pool is less a luxury than a way to survive July. It is also a magnet for dust, leaves and the fine grit of the desert, and generations of Arizona pool builders have chased the same dream: a pool that keeps itself clean while people are swimming in it. In 2010, a pool professional named Tim Murphy, a small team of industry veterans and a hydraulic engineer set up shop in Chandler, Arizona, to build their own version of that dream.
Chapter 1 · 2010
Jets in the floor
Blue Square Manufacturing was founded in 2010 by Murphy and a group whose members brought more than 40 years of combined experience in pool manufacturing. Their first product was the Q360, an in-floor cleaning system. Instead of a robot crawling along the bottom or a hose-trailing suction cleaner, the Q360 relies on flush-mounted jets set into the pool floor and steps. Each jet rises, rotates through a full 360 degrees and sweeps debris toward the main drain, then drops back level with the surface when the cycle moves to the next zone.
Because the jets are part of the pool itself, the system can run while people swim. The company also points to two quieter benefits: moving water across every surface helps distribute sanitizer, which can reduce chemical use, and circulating water from the bottom helps a heated pool warm more evenly in cooler climates.
Chapter 2 · The second act
Light under the water
From in-floor cleaning, Blue Square expanded into the other parts of a pool that live below the waterline. Its LED lighting lines include Vivid 360 and GalaxyBrite, with retrofit kits built to fit niches originally made for Pentair and Hayward lights, so an older pool can trade incandescent bulbs for color-changing or white LED fixtures without cutting into the shell. Nicheless versions mount almost flush with the wall. The company also builds drains, including the large Hydrofusion main drain, and decorative caps such as the Eclipse.
Blue Square also makes retrofit parts for other companies' in-floor systems. Its R360 retro head, for example, is built to drop into A&A Quik Clean II fittings, a practical bridge for pools built years ago with another brand's floor jets.
The Lineup
What Blue Square builds today
Blue Square's catalog centers on what is built into a pool rather than added to it. HVAC365 carries pieces from each of its main lines:
- In-floor cleaning systems: Q360 cleaning jets and collars, the C5 valve adaptor kit and the R360 retro head for A&A Quik Clean II systems.
- In-ground pool light fixtures: Vivid 360 multicolored LED lights compatible with Pentair niches, Spectrum 360 nicheless multicolored kits for Hayward-style installations, GalaxyBrite white lights with retro plug kits, and Globrite adapters.
- Main drains: the Hydrofusion drain, a large 21 by 22 inch body that pairs with in-floor cleaning systems.
- Drain and suction covers: replacement covers for Blue Square drains.
In-floor systems are planned during construction, when the plumbing for each zone of jets is laid in the shell. That is why the retrofit and replacement pieces matter so much: once a pool is built with floor jets, its owner will be shopping for heads, collars and valve parts for decades.
At a Glance
Blue Square at a glance
- Founded
- 2010
- Founder
- Tim Murphy
- Headquarters
- Chandler, Arizona
- First product
- Q360 in-floor cleaning system
- Team experience
- 40+ combined years in pool manufacturing
- Product focus
- In-floor cleaning, LED pool lights, drains
Questions
Frequently asked questions about Blue Square
Who makes Blue Square pool products?
Blue Square Manufacturing, a pool equipment company founded in 2010 by Tim Murphy and a team of pool professionals and a hydraulic engineer, based in Chandler, Arizona.
What is the Blue Square Q360?
The Q360 is an in-floor pool cleaning system. Jets mounted flush in the pool floor and steps pop up, rotate 360 degrees and push debris toward the main drain, cleaning the pool even while people swim.
Can Blue Square parts be used on an A&A in-floor system?
Some can. Blue Square's R360 retro head, for example, is designed as a replacement head for A&A Quik Clean II fittings.
Do Blue Square LED lights fit Pentair and Hayward niches?
Blue Square offers retrofit LED lights and kits made to fit Pentair-compatible and Hayward-compatible installations, as well as nicheless fixtures.
Where is Blue Square Manufacturing located?
Blue Square Manufacturing is located in Chandler, Arizona, in the Phoenix metro area.
